PPC Campaign Management
Paid Search Marketing (PPC) is an exceptional lead generation vehicle alone, or in tandem with organic search engine optimization (SEO). A comprehensive approach to effective campaign management is essential for optimal results. As PPC campaign managers, we will write compelling, actionable ads; deliver click through rates of 3x-5x industry average, and produce conversion rates of more than 35%… all while carefully monitoring your ad spend.
We never make promises we cannot keep. As such, we work hand in hand with our clients to define key performance indicators, and to establish pragmatic objectives.
A successful PPC campaign is dependent on a multitude of variables, all of which must be judiciously monitored, measured and analyzed. If you plan to incorporate Pay per Click marketing into your marketing plan, but are considering managing the efforts in-house, consider the following:
Who in your organization will be responsible for?
- Keyword research
- Competitive analysis
- Ad creative development which conforms to ever-changing search engine requirements
- Coordination of the PPC campaign with other marketing channels (cross channel marketing)
- Development of landing pages, testing and performance assessment
- Data mining and analysis
- Telling the boss, it’s not working!
- And more….
This is where we come in! We are available to provide the services your company cannot manage alone.
Call us today at 440.514.3666, or complete the form above, and we will respond the very same day!
As we always say, “the path to more qualified business and increased revenue is just a conversation away.”
We believe in complete transparency. All mined data is analyzed and shared. We are able to track all phone calls and email leads back to its source.
We never guess, we know, and so will you!